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Hi, I'm Alex Awn.
When people ask me what I do, I typically tell them I connect–the–dots...
50% left-brained, 50% right-brained. From KPI's, Excel and Kaizen, to RGB, Creative Cloud, and kerning. A UX Director & Creative Director who would rather lead through influence than authority. From strategic planning to Customer Experience to Design Thinking. I'm here to be challenged. I'm here to add value.
2021 – Present
Director of UX, North America
Lead a team of UX designers
Full budget, operation, and strategic control of User Experience within North America
Responsible for UX maturity growth in NA
UX Research, Service Design, Interaction Design, Inclusive Design, and Training
Qualitative and Quantitative
Across myriad Bosch divisions such as mobility, power tools, home appliances, building technologies, and much more
True international collaboration across Europe, Asia, and the Americas
Hired a full team of D&D / comic nerds
Wayne State University
Concentration in Graphic Design
Print, web, mobile
UX, CX, UI
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